With so many agencies to choose from, what brings our clients back – again and again?

 

WHY B12 ARE DIFFERENT? IT’S A JOURNEY, NOT A TRANSACTION

IMMERSIVE, VISCERAL INSIGHTS…

INTERACTIVE, EVOLVING ANALYSIS…

IMPACTFUL, STRATEGIC ACTIONABILITY…

(and a healthy dose of comfort zone challenge for your team)

 

#1

B12 CALL OUT THE NAKED TRUTH

With love - because your business deserves it

Comfort zones exist to be challenged and you can count on us to tell it like it is - reality can be a tough pill to swallow but there is nothing more nourishing

#2

B12 OFFERS AGILITY ON STEROIDS

Things change internally - we get that

We retain flexibility at all points of the journey - because your internal and external reality is evolving and the success of a project relies on a true vision of reality

#3

B12 DELIVER ‘GET UP AND GO’ STRATEGY

Immediate actionability for short- and long-term goals

We don’t leave you empty-handed - no matter what your timeline, we leave you with tangible takeaways and consumer-driven actionable plans

#4

B12 DON’T DO ‘BLACK BOX’ WORK

It’s just too limiting …

Team involvement breeds real ownership - we create an interactive journey, from visceral immersion through to ongoing in-market analysis and builds, to drive internal confidence in the actions to be taken

#5

B12 ACKNOWLEDGES THAT EVERY VOICE MATTERS

Aligning and energising multifunctional teams towards a shared vision

We are masters at collaborating across functions, regions and business levels – working to unite different (sometimes conflicting!) internal perspectives behind a single vision for success

 

WE ARE NOT INTO ONE NIGHT-STANDS

… WE BUILD RELATIONSHIPS, NOT TRANSACTIONS

Transactional work limits the growth of your business

A relationship ensures the full added value of B12 - bringing together in-depth understanding of your business and internal challenges supplemented by an external perspective on reality

So call us whatever (and whenever) you want – but never call us “suppliers”

 

B12 TEAM ESSENCE

Regardless of age, geography or qualification, we are dedicated, passionate and super-smart - clients say! - and we LOVE what we do

MULTI-GENERATIONAL MAVERICKS

FROM GEN Z TO GEN Y, WE OFFER DIFFERENT PROFESSIONAL AND PERSONAL (!) GENERATIONAL PERSPECTIVES

GLOBAL OPERATORS

CONFIDENTLY NETWORKED ACROSS MULTIPLE MARKETS - FROM THE BRITISH COUNTRYSIDE TO URBAN CHINA

INTER-DISCIPLINARY EXPERTS

PSYCHOLOGISTS AND SCIENTISTS, CREATIVE COMMUNICATORS AND SEMIOTICIANS - UNITED BY PASSION FOR YOUR BUSINESS QUESTIONS

LUXURY LINGUISTS

WHETHER IT’S FMCG, SUSTAINABILITY OR MANDARIN, WE SPEAK MANY LANGUAGES - BUT ESPECIALLY LUXURY